3/23/2009

Moosecatch the short story

The idea of Moosecatch origins from a small local community in Sweden, Myblock. The site enables people to interact with their neighbors, and enterprises to reach out to their local customers. By using Myblock shops and service outlets can easily send messages to their customers and also become visible for non-customers.

The problem? Not every customer is interested in Myblock!

Nor are they always interested in Facebook, Twitter, Ning or any digital place where you have to sign up and tell people about yourself.

In the world of social media everybody praise the dialogue. But in the real world a lot of people don’t care. They are busy living their life. Still, many of them crave news about their favorite stores, brands and communities.

With Moosecatch enterprises will be able to reach all of these guys. We are working hard developing a way to communicate with all customers in the way they wish, be it Twitter, Facebook, e-mail, text messaging or RSS.

We believe the greatest community your company has is your customers. Those who love you for what you stand for and what you are doing. Then you shouldn’t mess up the good spirit by taking them to the wrong party.

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